I’m Caitlin (Caity) Begg,

founder of Authentic Social and sociological researcher researching technology’s effect on conversation, sociotechnical systems, and artificial intelligence.

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I founded Authentic Social in 2016 after writing my undergraduate Harvard sociology honors thesis on how digital communication affects relationships and social interaction.

Authentic Social brings an education-forward approach to sociotechnical systems strategy, with a focus in social selling, communication, & people operations for hybrid and remote organizations.

“Especially within a sales and communication context, an over-reliance on AI can risk robotic, insensitive, spammy or off-topic messaging,” Caitlin Begg, founder of Authentic Social, said via email.


“Sales teams [copying] and pasting messages without a personalized touch will result in lower response rates and lower prospect and client satisfaction,” she warned.


MindBodySpace Podcast: “How to Decrease Anxiety and Get Focused in a Hyper Texting Digital World with Caitlin Begg” - September 2023


Listen below, and on Spotify & Apple Podcasts.














“In this episode of the MindBodySpace podcast, Dr. Juna speaks with sociological researcher and Authentic Social founder Caitlin “Caity” Begg about the effects of digital communication and hyper-communication on human relationships and interactions. They discuss how the rise of texting, social media, and constant connectivity has impacted the way we converse, date, work, and even think. Caity provides insights from her research on improving communication and promoting more presence despite our tech-driven world.”


Dr. Juna is a Mom-M.D., certified by Harvard Medical School for Mind-Body Medicine, and is on faculty at The Juilliard School where she teaches "The Science of Resilience for Peak Performance & Happiness".

Concurrently, I am conducting ongoing independent sociological research, with a focus in technology's effect on conversation, sociotechnical systems, and artificial intelligence.

RESEARCH

RESPONSIBLE AI FORUM MUNICH

AMERICAN SOCIOLOGICAL ASSOCIATION ANNUAL MEETING PHILADELPHIA

WORK2023 FINLAND

INTERNATIONAL SOCIOLOGICAL ASSOCIATION SWEDEN

UCSB/UCLA

I present my sociological research around the United States and Europe at a variety of academic and industry conferences.


The focus of my research is technology’s effect on conversation, SOCIOTECHNICAL SYSTEMS, AND AI.


Within these contexts, further areas of focus include:


  • The effect of asynchronous communication and hypercommunication on daily interaction and sociotechnical systems


  • Artificial intelligence and human interaction


  • Future of work / hybrid and remote work communication


  • Sociotechnical systems strategy

TOPICS

  • Artificial Intelligence
    • AI’s Impact on Conversation and Communication
    • Responsible AI
    • AI and sales
    • AI and the everyday
    • ... & more


  • Technology’s effect on conversation and everyday life
    • Asynchronous communication
    • Hypercommunication
    • Human-computer interaction
    • Everyday conversation, communication, and societal implications of the algorithmization of everyday life
    • Workplace communication, especially within the contexts of hybrid and remote work


  • Future of work
    • Hybrid / remote work
    • Sociotechnical design
    • Sociotechnical selling


  • “Progression to Analog”


Speaking / Academic Conference Research Presentations


“Everyday Conversation: The Effect of Asynchronous Communication and Hypercommunication on Daily Interaction and Sociotechnical Systems” (presented as in-progress research)

“Everyday Conversation: The Effect of Asynchronous Communication and Hypercommunication on Daily Interaction and Sociotechnical Systems” (presented as in-progress research)

“Everyday Conversation: The Effect of Asynchronous Communication and Hypercommunication on Daily Interaction and Sociotechnical Systems”

WORK2023 Conference



Turku, Finland

23-25 August 2023 (onsite)

“A Sociotechnical Approach to Digital Communication Dysfunction Avoidance in Remote and Hybrid Work Settings”


“Joint Optimization of Social and Technical Systems to Effect Organizational Change”


“Everyday Conversation: The Effect of Asynchronous Communication and Hypercommunication on Daily Interaction and Sociotechnical Systems”

“Everyday Conversation: The Effect of Asynchronous Communication and Hypercommunication on Daily Interaction and Sociotechnical Systems (A Legal Perspective)”

The Responsible Artificial Intelligence Forum (TRAIF)


Munich, Germany

13-15 September 2023 (onsite)

“The Impact of Artificial Intelligence on Everyday Human Conversation and Social Interaction”


Harvard Club of New York City Artificial Intelligence (HCNYAI)


14 November 2023 (virtual)

“Impact of AI on Everyday Conversation, Social Interaction and the Enterprise”


CHIEF


18 January 2024 (virtual)

“Digital, ChatGPT, LinkedIn, & You in 2024”

“How to Leverage AI to 10x Profit” (Panel)

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